<?xml version="1.0" encoding="UTF-8"?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom"><channel><title>MsgPLS — Viber Business Messaging Blog &amp; Guides</title><description>Guides and insights on Viber Business messaging for e-commerce, marketing, logistics and customer service, plus product updates from MsgPLS.</description><link>https://msgpls.com/en/blog</link><language>en</language><atom:link href="https://msgpls.com/en/rss.xml" rel="self" type="application/rss+xml"/><item><title>How to Run a Viber Marketing Campaign: Step-by-Step Guide</title><link>https://msgpls.com/en/blog/viber-marketing</link><guid isPermaLink="true">https://msgpls.com/en/blog/viber-marketing</guid><description>A step-by-step guide to Viber marketing: build an opt-in list, personalise your message, schedule the send and track the results with MSG PLS.</description><pubDate>Tue, 10 Nov 2026 00:00:00 GMT</pubDate><category>Educational Articles</category></item><item><title>Viber for E-commerce: 6 Messages Every Online Store Should Send</title><link>https://msgpls.com/en/blog/viber-for-ecommerce</link><guid isPermaLink="true">https://msgpls.com/en/blog/viber-for-ecommerce</guid><description>From order confirmations to abandoned cart reminders: 6 Viber messages that help online stores sell more this Black Friday and all year round.</description><pubDate>Tue, 03 Nov 2026 00:00:00 GMT</pubDate><category>Educational Articles</category></item><item><title>Viber Business Messages: What They Are and How They Work</title><link>https://msgpls.com/en/blog/viber-business-messages</link><guid isPermaLink="true">https://msgpls.com/en/blog/viber-business-messages</guid><description>How Viber Business Messages work, which message types you can send and how to start reaching customers on Viber with MSG PLS, an official Viber partner.</description><pubDate>Wed, 28 Oct 2026 00:00:00 GMT</pubDate><category>Educational Articles</category></item></channel></rss>